Your Dream Wedding Dress for Less

Celebrating National Bridal Sale Event {July 21st through August 4th}

We at Always Elegant Bridal (located in Chico and Yuba City, California)  are thrilled to be part of this National event for the 3rd time and our local brides will have the opportunity to find the gown of their dreams at a price that they will LOVE. This day was born out of a collective desire from privately owned bridal salons from around the world to help brides find their dream dress at a fraction of the price. Attention all soon to be brides, it’s time to put all that dress research you’ve been doing to good use, because there’s nothing quite like being able to walk into a bridal salon, touch and feel all the dresses, ask questions, get support from the stylists who know these garments best, and make a purchase with no surprises ((and yes, you can buy and take the dress home that day, so if you need to celebrate with your girls later, with a cocktail in hand (we’re not judging), you can!)). It’s not just deals on one designer, you can shop all of our designers – each with his or her own signature look. From Maggie Sottero and Blush by Hayley Paige (in our Chico location), to Allure and Sophia Tolli (only in Yuba City location), some of the “I Do” industry’s biggest names will be up for grabs. And brides, while it’s certainly your day, your crew can score, too! Bridesmaid, flower girl, MOB/MOG gowns, and even choice bridal accessories will be 10% off (plus we have an amazing discontinued rack marked down 50% off). Just note, sale selections vary by location. So, you’ll just have to ask!

Starting July 21st, sample bridal gowns at Always Elegant Bridal will be 25%-75% off! Sample gowns which have little to no sign of wear are deeply discounted and can be carried home the same day.  Perfect for bides with limited time until their big day or ladies looking for a great deal on a stunning wedding dress (plus maybe you want a second dress!). If there is a particular gown or designer you are looking for, feel free to contact us! For a list of designers please visit our website but check out both locations because we have different dresses in each store! Gowns will be as low as $299! Sample Sizes will range from size 04 to 26. You may just find the dress of your dreams-but hurry-all gowns will be sold off the rack on a first come, first serve basis. An appointment is required.

Schedule your appointment today – these will be available for 3 weeks and we request you bring only the most important ladies with you to help make those big decisions.

Helpful Information:
• Sale is first come, first served. So make your appointment!
• Each bride limited to 4 guests due to space limitations.
• 1.5 hour time allotment in the store to ensure everyone gets an opportunity!
• No holds on gowns.
• Bridal gowns sizes 04-26
• Dresses by designers available in our Chico store only Maggie Sottero, Rebecca Ingram, Sottero Midgley, Sincerity, Callista, Wilderby by Allure, Willowby by Watters, Blush by Hayley Paige and many more.
• Dresses by designers available in our Yuba City store only Allure, Stella York, Martin Thornburg, Sophia Tolli, Wtoo by Watters, and many, many more!
• Referrals for alterations specialists will be provided upon purchase.
• All brides recommended to wear bras, bustiers, lingerie, shorts & underwear to try on gowns.
• All sales are final (no returns allowed); gowns are sold “As-Is”.
• All merchandise sold must be taken at time of purchase; no storage available.
• Cash and credit cards accepted; NO checks allowed.